Equifax

The team at Equifax were looking to commission a brand creative that explains their credit score services in a fun and engaging way. The prompt that we've received was "things that you can't control".

 

We came up with the idea of a stop motion featuring everyday household items to showcase what we can't control, like the traffic or queues and used custom made pieces to introduce the main financial areas where Equifax can lend a hand to their clients. This creative went out on TV as well as organic and paid social.